The Tokyo Auto Show has faced plenty of negative press this year. In January, the Japan Automobile Manufacturers Association considered canceling the show, which would have been a first in its 41 year history. However, the show has officially continued, but it seems to be getting smaller.
Hyundai is the latest automaker to pull out from the show, which is scheduled for next month. Hyundai joins a growing group of foreign automakers that will not be attending the show. Only weeks away, the cancellation is a surprise for show administrators, and Used Hyundai Marlow Heights suggests that it also indicates the need for automakers to pick and choose auto show events due to economic constraints.
Aside from Japanese automakers that will naturally have a prominent showing at the event, Hyundai’s exit leaves only two foreign automakers at the show; German manufacturer Alpina Burkard Bovensiepen and British sports car maker Lotus.
The Tokyo Auto Show had been the premier automotive event in Asia says Fairfax Honda Service, but the global economy has devastated automakers. Producing an exhibit often requires millions of dollars, and foreign automakers have chosen to save their cash rather than make an appearance.
Although an official reason for Hyundai’s exit from show was not given, it’s assumed that it was purely for cost-cutting. Richmond Hyundai Service says to expect a bigger Hyundai presence at the upcoming Los Angeles Auto Show. (more…)
